Juneng logistics Co., Ltd brought a land in Yulin Yuyang district to build a Juneng logistics (comprehensive service) center for supporting logistics service of circumjacent economic area and enterprises inside the park. It is the highlight within Yulin energy-chemical industry park which invested by private company. Juneng logistics company invited Fablog to do the project overall planning including regional environment analysis, current market situation and logistics demand estimation, strategic orientation, function area dividing and facility layout planning, transportation plan, management structure and information platform planning, development mode, operation mode, profit model, investment revenue analysis, operation cost estimation, investment attracting and advertising.   

The company pay more attention to the practice when they invest a park. It aims to expand business scope by developing logistics while chasing the benefit maximization. So the project team spend half a month for field research. The team visited each economic zone, industry area, typical enterprises, current logistics market and trading market to collect data about potential logistics demand and got lots of first-hand information.

Logistics park is usually with large investment, long construction time and long payback period that are not easy for company’s investment and construction. As planning party, Fablog project team took the company’s point of view when doing the planning, especially the what industries that the park should serve for? What service should have? How to profit? How to get balance between investment and benefit? Fablog hopes the plan could lead the company’s practical operation in the future.

Area of Juneng logistics center is 333335m2 with total investment of 500 million. The core business is to offer processing, storage, leasing, repair, transportation, exhibition and trading for energy and chemical industry, coal mechanical equipment and parts in Yubei area. It will also assist with supporting logistics service for all enterprises in Yulin energy and chemical industry base.